AI Ghost Shopper
AI tools for e-commerce businesses
Startup / E-Commerce AI
Project Story
AI Ghost Shopper builds AI-driven tools for e-commerce businesses, helping retailers automate and optimise key workflows with intelligent automation.
Why I Built It
E-commerce businesses face increasing pressure to personalise, automate, and optimise operations without proportionally scaling headcount.
What I Built
AI tools that integrate into existing e-commerce workflows, delivering intelligent automation and insights with minimal setup overhead.
What I Did
- Product development and MVP construction
- Working with investor on strategy and milestones
- User research and feature prioritisation
- Demo preparation and proof-of-concept presentations
How I Built It
Build Flow
E-commerce platform connection -> data ingestion -> AI processing -> actionable outputs -> merchant dashboard.
How It Works
The platform connects to e-commerce stores, analyses relevant data streams, applies AI models to generate insights or automated actions, and presents results through a merchant-facing interface.
Software
- AI/ML services
- E-commerce integrations
- Web application
What Was Hard
- Integrating with diverse e-commerce platform APIs
- Delivering reliable AI outputs at scale
- Balancing automation with merchant control
Demos and Build Notes
Results & Impact
- MVP ready for demonstration
- Investor partnership established
- Initial user feedback incorporated into product roadmap
What I Learned
- E-commerce AI must deliver measurable ROI quickly
- Investor relationships require clear milestone communication
- MVP scope discipline prevents feature creep
Next Steps
- Launch pilot with initial merchant partners
- Expand platform integrations
- Build analytics dashboard for impact measurement